Pakistan Shines at Special Olympics World Winter Games with Eight Medals

Afaq Khan Secures Gold as Pakistan's Athletes Continue to Impress

Pakistan's special athletes have delivered an outstanding performance at the 12th Special Olympics World Winter Games, with Afaq Khan claiming the nation's third gold medal on Friday. Afaq triumphed in the 100-meter snowshoeing race, beating UAE's Ahmed Al-Jilani, who secured silver, and Mongolia's Amarbold Munkhdul, who took bronze.

The men's 4x100-meter snowshoeing relay team, featuring Moazzam Iqbal, Abdul Saboor, Muhammad Afaq, and Ali Raza, also earned a silver medal for Pakistan. Canada clinched gold, while China settled for bronze. Meanwhile, the women's 4x100-meter snowshoeing relay team comprising Iqra Akram, Tabassum Nasir, Shah Guloon, and Manahil added another silver to Pakistan's medal tally, with Canada taking first place and Chinese Taipei finishing third.

Pakistan's athletes have now amassed a total of eight medals at the Games—three gold, three silver, and two bronze—in the disciplines of cross-country skiing and snowshoeing. The momentum continues, as Moazzam, Saboor Ahmed, and Raza gear up for the men's 400-meter snowshoeing race on Monday, while Iqra and Manahil prepare to compete in the women's event.

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​Saudi Arabia Announces Shawwal Moon Sighted: Eid Al-Fitr Begins Sunday

Nationwide Eid Preparations Underway Following Crescent Moon Sighting

The crescent moon for the Hijri month of Shawwal has been sighted in Saudi Arabia, officially marking the end of Ramadan, as announced by the Saudi Supreme Court. Eid Al-Fitr, the five-day celebration in the Islamic calendar's 10th month, will begin on Sunday, March 30, with the Eid prayer taking place shortly after sunrise across designated prayer areas and mosques in the Kingdom. Saudi Minister of Islamic Affairs Sheikh Abdullatif Al-Alsheikh has directed all branches to ensure these spaces are prepared for a serene experience. Citizens are immersed in Eid preparations, expressing excitement and making arrangements for festive gatherings.

Riyadh resident Maher Aldossary, among others, has shared his enthusiasm for Eid, highlighting bustling streets filled with activity and a collective spirit of joy. Samar Alwan, currently in Istanbul, also noted the lively anticipation for Eid, while Sami Hijazi from Jeddah described his family's efforts to transition from Ramadan decorations to Eid celebrations. Earlier, the Saudi Supreme Court had asked Muslims to observe the crescent moon on Saturday evening to confirm the start of Shawwal, further involving the community in this significant announcement.

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Meezan Bank and ICAP Partner to Establish Centre for Islamic Finance

Karachi: Meezan Bank, Pakistan's leading Islamic bank and The Institute of Chartered Accountants of Pakistan (ICAP) have recently signed a Letter of Intent (LOI) to collaborate on the establishment of a Centre for Islamic Finance. This initiative aims to strengthen the Islamic banking and finance industry by enhancing professional capacity through education, training, and certification programs.

 

ICAP, a premier regulatory body established under the Chartered Accountants Ordinance, 1961, has long been committed to the professional development of accountants and finance professionals. Recognizing the growing demand for expertise in Islamic banking and finance, ICAP has partnered with Meezan Bank to create a dedicated platform catering to auditors, accountants, regulators, and individuals aspiring to enter the Islamic finance sector. This initiative will particularly benefit auditors by equipping them with specialized training in Shariah-compliant financial practices, regulatory requirements, and ethical auditing standards, enabling them to perform more robust assessments in the Islamic banking domain.

 

Meezan Bank, consistently recognized as the Best Islamic Bank by both local and international institutions, has been a pioneer in promoting Shariah-compliant financial services in Pakistan. Through this collaboration, the Bank aims to develop a well-trained and skilled workforce for the Islamic finance industry.

 

The Centre for Islamic Finance will offer specialized educational programs, professional training, and certification courses designed to equip professionals with the necessary skills and knowledge in Islamic banking and finance. By leveraging the combined expertise of ICAP and Meezan Bank, this initiative seeks to bridge the knowledge gap and contribute to the sector's overall growth.

 

Both organizations have agreed to define the specifics of their collaboration, including the structure and operational framework to ensure the centre effectively serves the evolving needs of the industry

 

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Mashreq appoints Syed Jaffar Abbas Shirazi as Head of NEOBiz to drive SME-Focused Digital Banking in Pakistan

Karachi: Mashreq Pakistan, part of leading financial institution in the MENA region, Mashreq, is pleased to announce the appointment of Syed Jaffar Abbas Shirazi Head of NEOBiz at Mashreq Pakistan. With this appointment, Mashreq reaffirms its commitment to strengthening its recently launched pilot operations in Pakistan and advancing its digital-first vision.

  
In his new role, Jaffar will lead and expand Mashreq's digital banking unit dedicated to SME customers in Pakistan, overseeing strategy, product development, client experience, risk management, data analytics, and the advancement of digital banking channels to drive nationwide cash digitization.

With over 15 years of experience in digital banking, fintech, and financial services, Jaffar has worked closely with SMEs, enabling them with QR payments and agent acquisition, thus creating a digital ecosystem for supplier payments. Jaffar brings a proven track record of scaling multi-segment portfolios, driving revenue growth and enhancing digital customer experiences. Before joining Mashreq, he led digital banking at MCB Bank, driving mobile banking adoption and optimizing digital channels. Earlier, at JazzCash and EasyPaisa, he played a pivotal role in expanding mobile payments, forging strategic partnerships, and broadening financial access nationwide. His expertise will be instrumental in supporting SMEs with innovative financial solutions.

Commenting on the appointment, Rajeev Chalisgoankar, Head of Business Banking and NEOBiz, Mashreq, said, "Pakistan's dynamic market presents immense opportunities, with SMEs at its core. At Mashreq, we are dedicated to empowering them with tailored financial solutions for the digital era. Jaffar's deep fintech expertise, innovative vision, and leadership make him the ideal choice to lead NEOBiz in Pakistan. His strategic insight will further strengthen Mashreq's SME banking proposition."

Muhammad Hamayun Sajjad, CEO of Mashreq Pakistan, added, "At Mashreq, we are committed to pioneering financial solutions that drive economic progress. Pakistan's SME sector is a key pillar of this journey, and NEOBiz will play a transformative role in expanding digital financial inclusion. With Jaffar's extensive experience and strategic vision, we are confident that NEOBiz will empower businesses with seamless, technology-driven services, enabling sustainable growth and prosperity."

Speaking about his new role, Jaffar Abbas, Head of NEO Biz, Mashreq Pakistan, said, "Joining Mashreq is both an honor and an exciting challenge. The bank's legacy of innovation and its commitment to digital excellence resonate deeply with me. Pakistan's SME sector is the backbone of the economy, and I look forward to working with our teams to build dynamic, technology-driven solutions that drive financial inclusion for this critical segment and position NEOBiz as a trusted partner for business growth."
Jaffar, an MBA graduate from the University of Central Punjab with executive leadership training from LUMS, combines strategic insight with a deep understanding of market dynamics. 

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​EcoStar Partners with Lahore Polo Club for the EcoStar Super League 2025

Lahore: Ecostar, part of DWP Group being Pakistan's leading business conglomerate serving since 1999 with an international footprint, and a leading name in consumer electronics, has officially collaborated with the Lahore Polo Club to present the highly anticipated EcoStar Super League 2025. The prestigious tournament will take place over four weeks, and will feature 10 competitive teams battling for the championship.

A formal collaboration event was held at the Lahore Polo Club, Golf Land, G.O.R. – I, where representatives from both organizations came together to mark this strategic partnership. The event was attended by media professionals, sports enthusiasts, and other distinguished guests.

Speaking at the event, Taha Muhammad Naseem, Director DWP-EcoStar, expressed his enthusiasm for the collaboration, stated, "EcoStar has always been committed to promoting sports and fostering a culture of excellence. Polo is a sport of skill, passion, and tradition, and we are proud to be associated with the Lahore Polo Club for the EcoStar Super League 2025. This initiative aligns with our vision to support sporting talent and bring high-quality sports entertainment to the community."
Faisal Khan from Lahore Polo Club while speaking at the event said, "We are thrilled to join hands with EcoStar for this prestigious event. Their commitment to sports aligns perfectly with our mission to promote polo and other equestrian sports in Pakistan. The EcoStar Super League 2025 will not only showcase top-tier talent but also contribute to the growth of the sport in the country."

The EcoStar Super League 2025 is set to be a thrilling competition, featuring back-to-back tournaments spanning four weeks, with two weeks dedicated to each tournament. The event will attract elite polo players and sports enthusiasts, further cementing Lahore's status as a hub for equestrian excellence.
EcoStar's continued investment in sports initiatives underscores its dedication to community engagement and promoting a healthy, active lifestyle. With this collaboration, both EcoStar and Lahore Polo Club aim to elevate the sport and create a memorable experience for players and spectators alike.

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This Eid, Bring the Cinema Home with TCL’s XL Collection

This Eid, elevate your home entertainment with TCL's XL Collection, the ultimate choice for a cinematic experience at home. With screen sizes ranging from 75 to 115 inches, including the TCL 115" X955 Max—the world's largest QD Mini LED TV, your living room transforms into a high-end theatre, making family gatherings more exciting and immersive.

A Bigger Screen for a Bigger Celebration

Eid is all about togetherness, and what better way to celebrate than watching your favorite movies, dramas, and shows on a massive TCL screen? Instead of squeezing around a small display, the XL Collection allows everyone to enjoy a true cinematic experience with lifelike visuals and breathtaking detail. The 115-inch X955 Max redefines home entertainment, offering a screen so large it rivals the theatre experience.

Stunning Picture Quality with Cutting-Edge Technology

TCL's QD Mini LED technology, powered by Quantum Dot, delivers ultra-vivid colors, deeper blacks, and superior contrast for a stunningly realistic picture. With HDR10+, Dolby Vision IQ, and up to 5000 nits brightness, every scene is displayed with incredible clarity and depth, whether you're watching a blockbuster movie or a live sports event. The 144Hz refresh rate ensures smooth motion, making action-packed moments feel more dynamic and fluid.

Exceptional Audio for a Cinematic Atmosphere

To complete the experience, TCL TVs come with Dolby Atmos and DTS-HD audio, delivering powerful, immersive sound that fills the room. Whether it's soft dialogues or explosive sound effects, every note is crisp and clear, making you feel like you're right in the middle of the action.
Smart Features for Effortless Entertainment

TCL's smart features make it easier than ever to access your favorite content. With built-in apps like Netflix, YouTube, and Prime Video, you have endless entertainment options at your fingertips. Plus, AI-powered voice control lets you navigate effortlessly with no need to search manually when you can just ask your TV to play what you want.

The Best Choice for Eid Entertainment

Make this Eid special with TCL's XL Collection. The 115" X955 Max leads the way, offering breathtaking visuals, immersive sound, and seamless smart features—all crafted for the ultimate home entertainment experience.

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​Starlink’s Pakistan Launch: A Game-Changer or a Distant Dream?

Starlink, the satellite-based internet service by SpaceX, has secured a provisional registration from the Pakistan Space Activities Regulatory Board (PSARB), marking its first official step toward launching operations in the country. However, while its entry has sparked excitement over the prospect of high-speed internet in remote areas, its journey forward remains tangled in bureaucratic, financial, and technical hurdles.

 

Before Starlink can officially roll out its services, it must obtain a formal license from the Pakistan Telecommunication Authority (PTA), establish ground gateway stations, and comply with security and regulatory requirements. Industry experts estimate that this process could take up to a year, as PSARB, in collaboration with international consultants, is still developing the necessary regulatory framework.

 

Despite these obstacles, the possibility of satellite-powered internet bridging Pakistan's digital divide remains an exciting prospect. However, the question remains—can Starlink overcome the challenges of affordability, scalability, and regulation to become a viable option for the average Pakistani consumer?

 

One of Starlink's biggest roadblocks is its steep pricing, which stands in stark contrast to Pakistan's price-sensitive broadband market. A monthly subscription fee of PKR 35,000, coupled with an initial hardware cost of PKR 110,000, makes it a luxury service rather than a mass-market solution. With local Internet Service Providers (ISPs) offering significantly cheaper alternatives, Starlink's high-speed, low-latency promise may appeal only to corporate clients, tech hubs, and high-income users, leaving the majority of consumers out of reach.

 

Beyond affordability, Starlink's target market does not align well with Pakistan's broader consumer base. Most internet users prioritize affordability over performance, relying on budget-friendly packages that local ISPs provide. While satellite internet could be a game-changer for connectivity in rural and underserved areas, the cost barrier makes it unlikely that the very communities it aims to serve will be able to afford it.

Even if affordability weren't an issue, Starlink faces major scalability concerns. Its V1 satellites provide a bandwidth capacity of only 20 Gbps per satellite, which can support around 400 users at 50 Mbps. For a country as large and densely populated as Pakistan, meeting demand would require massive capacity upgrades, which would be costly and time-intensive. Additionally, the establishment of gateway stations and ground infrastructure is a necessity—an undertaking that involves significant investment and extensive regulatory approvals.

 

Beyond technical and financial challenges, regulatory approvals and security concerns could slow Starlink's rollout even further. Pakistan has strict regulations surrounding data privacy, cybersecurity, and satellite communications, and the government remains cautious about allowing foreign satellite-based internet services to operate without rigorous oversight. Ensuring compliance with PTA and PSARB regulations will be a complex and potentially lengthy process, raising questions about how soon Starlink can actually launch in Pakistan.

 

While Starlink's arrival in Pakistan is undoubtedly a significant development, its success is far from guaranteed. The combination of high costs, regulatory red tape, and scalability concerns could make it a niche offering rather than a widespread solution. Unless Starlink addresses affordability concerns, expands its capacity, and builds trust with regulators, its mission to transform internet access in Pakistan may remain more of an aspiration than a reality.

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Headstart School Participates in World Autism Day Awareness Session at Shifa International Hospital

Islamabad – Headstart School members proudly participated in an awareness session organized by Shifa International Hospital in commemoration of World Autism Day. The event, held at the CO Hall of Shifa International Hospital, aimed to promote awareness, understanding, and inclusivity for individuals on the autism spectrum.

Emaan Zainab Hashmi, an MYP4 (Grade 9) student from Headstart Kuri Campus, also spoke at the event, sharing her thoughts and perspectives on the significance of autism awareness. Also speaking at this event alongside specialists, parents and educators was Nadine Murtaza, who shared her experiences supporting children on the spectrum as both a mother and a teacher.

The session featured a series of insightful presentations and heartfelt journeys, including contributions from medical professionals who have helped to establish autism services at Shifa, a pioneering effort in Islamabad. Ms. Nadine Murtaza shared her experiences working in inclusive classrooms and the powerful benefits that inclusion of differently-abled students has on neurotypyical students, in terms of building their empathy, sense of awareness and responsibility.

 
The event concluded with a group photograph and a souvenir presentation to the chief guest. Headstart School remains dedicated to collaborating with organizations and institutions to drive positive change and create a more inclusive future for all.

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Emirates supports early education with a donation of 107 ‘Aircrafted KIDS by Emirates’ special edition bags in Lahore

Emirates supports early education with a donation of 107 'Aircrafted KIDS by Emirates' special edition bags in Lahore

Lahore: Education is one of the greatest engines for societal development, laying a strong foundation for economic empowerment. To support Pakistan's initiatives of making education accessible to its children, Emirates, the world's largest international airline, has donated essential supplies and limited-edition, handcrafted backpacks from its 'Air crafted by Emirates' collection to a non-profit organisation in Pakistan.

Pakistan has made significant reforms in its education system, continuously improving its infrastructure and resources to provide equal opportunities to children across the country. To support their efforts in rolling out access to education for children in rural areas, Emirates assisted the students of SOS Children's Villages by donating 107 practical, stylish backpacks filled with stationery, books and hygiene supplies. The NGO was selected carefully as it serves local communities by creating a nurturing and inspirational space for financially disadvantaged youths to continue their education. The institute has a longstanding legacy of supporting youth and a particular focus on education. The initiative reinforces the airline's commitment to 'connecting communities' by building enduring relationships and making meaningful differences in the destinations it serves.

 
Mohammed Al Nahari Alhashmi, Vice President, Pakistan for Emirates said: "We are pleased to collaborate with organizations such as SOS Village that share our commitment to advancing UN Sustainable Development Goal No. 4  to ensure every child has access to quality education and gets a chance to learn, thrive and unlock their full potential. With 17 branches across Pakistan, SOS Children's Villages has a wide network in the country. They have been carefully selected for their dedicated work in providing abandoned or orphaned children with a safe and stable home where they can pursue their education.

"Donating the Aircrafted KIDS bags made with recycled materials and filled with essential stationary, learning and hygiene items will equip children with confidence and tools to make their everyday learning journey easier. We take pride in sharing our upcycled bags as this initiative not only promotes sustainability but also connects children in Pakistan with a piece of our history."

Saba Faisal, the National Director of SOS Children's Villages Pakistan, said: "It was a pleasure to host the Emirates team, and we would like to thank them for supporting the educational development of our children, who come from vulnerable backgrounds yet possess immense potential to achieve success and positively contribute to society. We are grateful for companies such as Emirates for their contribution towards the wellbeing of our students and impact them in such a positive way. It was a delight for our children to meet the Emirates team, receive the bags, and create happy memories they will cherish forever."

To ensure the NGO received exactly what they needed for each and every student, SOS Children's Villages handpicked the specific bags they required from the 'Aircrafted KIDS by Emirates' collection, accounting for children of all ages. The backpacks were then handmade by Emirates Engineering in-house, with materials upcycled from the airline's iconic A380 and B777 aircraft that underwent refurbishments.

 
In addition to the bags, Emirates provided school and hygiene supplies such as pens, pencils, erasers, calculators, notebooks, sanitizers, soaps, toothpastes and more. The airline also purchased books which blend culturally rich stories with interactive learning opportunities. The books can be swapped and discussed amongst the students, further developing their understanding of the material.

Under the Aircrafted program more than 50,000 kg of materials from 191 aircrafts slated to undergo the airline's interior cabin retrofit programme are expected to be recovered and repurposed. In addition to the donations made in Pakistan, Emirates provided organisations in Bangladesh and India with bags, bringing the total donation to 700  in Asia alone after donating 1,239 in Africa in the previous months.

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Businessman Hussain Dawood awarded Hilal-e-Imtiaz

The Government of Pakistan has honoured Hussain Dawood with the prestigious Hilal-i-Imtiaz, recognizing his role in shaping the country's economic landscape.
Since he became Engro's patron shareholder, the company has made major investments that have contributed considerably to Pakistan's industrial landscape.


 

Over the last 20 years, Engro has set up projects and expansions in key sectors include fertilizers, energy, petrochemicals, and dairy, giving a much-needed push to local industries to flourish. As recently as a few months ago, Engro made a significant move in the telecom infrastructure sector which is one of the largest capital commitments made in Pakistan in the last 10 years and would strengthen digital connectivity for millions of users.

 

Beyond telecom, the company has also set up landmark projects to build LNG infrastructure, dairy, and utilize Thar's indigenous resources which have been critical in building economic self-sufficiency. These investments have not only created thousands of jobs but have also helped Pakistan reduce its reliance on imports and become locally competitive.

 

Few people have had an enormous impact on Pakistan's economic landscape, and Hussain Dawood is one such example. It is heartening to see him receive this state honour.

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Syngenta Pakistan installs Solar Energy System to power operations

Karachi: Syngenta is a globally-leading 'plant-science' company, committed to promoting sustainable agriculture through innovation, research and technology, while it also has a long-term vision for environmental sustainability. Hence, Syngenta Pakistan has recently installed a Solar Energy Plant at its factory, to produce over 300KW of solar energy.

To reaffirm the company's commitment to sustainable business practices and reduce the GHG emissions, Syngenta, Pakistan has embarked on a mission to convert their manufacturing facility in Karachi and their warehouses across the country, including Lahore, Multan and Rahimyar Khan onto solar energy. This initiative will bring down the operational cost by providing a renewable source of green-energy.

The Country General Manager of Syngenta Pakistan - Zeeshan Baig addressed the stakeholders at the inaugural ceremony of the new solar energy system at Syngenta's plant in Karachi, and stated that: "This is an important milestone for Syngenta, Pakistan to be converting its manufacturing facility onto Solar Energy. As a responsible corporate entity Syngenta Pakistan is committed to playing its part in ensuring sustainable growth, as it is fully aligned with Syngenta Group's global sustainability vision."

The global objective of Syngenta is to help feed a growing population, by bringing plant potential to life, while it also aims to reduce the intensity of its carbon footprint by 68 percent, based on value-added by 2030, compared to the 2016 baseline. This target is consistent with reductions, required to limit global warming to well below 2°C compared to pre-industrial levels.

Syngenta's supply-chain accounts for about 90 percent of its total carbon footprint, while 10 percent of emissions come from the company's operations. To achieve the 2030 carbon intensity reduction target, it is focusing on improving the efficiency of its manufacturing processes, designing and implementing site-based energy-saving programs. Thus, increasing the share of renewable sources of energy. It is also partnering with its crop-protection and seed suppliers to reduce their carbon-footprint.

More than a decade ago, Syngenta Group was one of the first companies in the industry to launch a plan that served as the organization's sustainability compass. With the global population on track to reach 9.7 billion by 2050, farmers need to grow more food, while reducing their impact on the environment and safeguarding natural resources. The environmental sustainability requirements outlined in the HSE Code of 'Practice on Environmental Sustainability' ensure that Syngenta operations are aware of their resources usage and implement programs to conserve natural resources, minimize environmental impact, and adopt more sustainable practices, including the reduction of greenhouse gas emissions and optimization of logistics network.

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Zindigi Launches QR SoundBox to Enhance Merchant Payment Efficiency

Islamabad: Zindigi, powered by JS Bank, takes another significant step toward smarter payments with the launch of the QR SoundBox, offering real-time audio alerts to simplify and secure transactions for merchants.

Designed to meet the evolving needs of merchants, the Zindigi QR SoundBox eliminates the need for manual verification, allowing instant payment confirmation without delays or confusion. At the touch of a button, merchants can instantly check their latest payment status, simplifying transaction management while enhancing transparency and security. Its seamless integration with the Zindigi app enables a hassle-free payment experience, helping businesses serve more customers efficiently and boost overall productivity.

Faisal Khalid, Chief Product Officer at Zindigi, stated, "The Zindigi QR SoundBox is another step in our mission to enhance the digital payment landscape in Pakistan. By providing merchants with an easy, secure, and efficient way to manage digital payments, we support their growth and contribute to a more inclusive financial ecosystem."

Aligned with the State Bank of Pakistan's vision for digital financial inclusion, the Zindigi QR SoundBox empowers businesses with a safe, reliable, and efficient transaction solution. As Pakistan continues to embrace digital payments, Zindigi remains at the forefront, driving financial empowerment and delivering seamless transaction experiences nationwide.

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‘Every Drop Counts’: Students Take Action on World Water Day

Karachi: Water is life, yet every drop is under threat. This World Water Day, the Aga Khan University (AKU) is spotlighting the urgent need for water conservation through its annual climate competition, the President's Challenge for Climate Solutions. With the theme 'Every Drop Counts', 16 student groups across four of AKU's campuses will present their innovative ideas and adaptations to expert judges, demonstrating how creative solutions can drive meaningful change.

The initiative aligns with World Water Day and Sustainable Development Goal 6: Water and Sanitation for All, emphasizing that sustainable water management is key to a stable and equitable future. As the world faces mounting challenges—from droughts and pollution to extreme flooding—the demand for fresh, bold solutions has never been greater.

 
Bringing together the brightest young minds, the competition challenges students to develop innovative solutions for reducing water waste, protecting freshwater resources, and promoting sustainable water practices. Over the past seven months, more than 465 student participants have worked on solutions ranging from smart conservation technologies to community engagement initiatives, showcasing the power of both individual and collective action in tackling the global water crisis.

"We need to treat our rivers, our lakes, our glaciers, and our aquifers like the invaluable natural resources that they are—essential to life, health and prosperity. We can't let our future dry up," said Dr Sulaiman Shahabuddin, President, AKU. "Climate change and water scarcity are interconnected challenges, and our students are not only stepping up with creative solutions, but also demonstrating the power of education and research in addressing one of the world's most pressing crises. At AKU, we believe that knowledge drives change, and today's ideas could shape a more sustainable tomorrow."

AKU's commitment to climate, environment and sustainability is multi-facetted. Besides climate literacy, our campuses and practices showcase that ambitious action for climate and water are possible. Since the 1980s, AKU's Stadium Road campus has used water bodies for passive cooling of the campus through natural techniques. Water-saving nozzles have been installed on already efficient sensor taps to further minimise water use, while renewable energy such as AKU's 3.8 MW solar PV installation minimizes the reliance on water-intensive power generation methods. Additionally, AKU's move from single-use to reusable materials conserves water across the materials supply chain.

As the world navigates an era of increasing water scarcity, AKU remains steadfast in its mission to advance knowledge, inspire action, and drive solutions. Through initiatives like the President's Challenge for Climate Solutions, the University empowers youth across the globe to take action—because every drop truly counts.

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A RACE AGAINST TIME -6-Year-Old Asad Fights to Save His Sight

Six-year-old Asad Ullah spends his days in a hospital ward, clutching a faded stuffed toy and humming songs from his favorite cartoons. But behind his bright smile lies a painful reality: Asad is fighting retinoblastoma, a rare and aggressive eye cancer that has already stolen his right eye. Now, as he undergoes chemotherapy at Al-Shifa Trust Eye Hospital's Centre for Eye Cancer, the goal is to save his remaining eye and protect his future from permanent darkness.



Asad's story began in Domel, a small town of district Attock, where his family first noticed a faint, unsettling glow in his right eye. Struggling with poverty and unaware of the gravity of his symptoms, they could not access specialized care in time. By the time they reached Al-Shifa Trust Eye Hospital, surgeons had no choice but to remove the right eye to stop the cancer's spread. Now the hospital's team is pouring every resource into shielding his left eye from the same fate.



Asad is receiving chemotherapy for his eye tumor. Chemo sessions leave him weak and nauseous, but Asad greets nurses with a grin and doodles abstracts during brief respites. His mother, Saima, wipes away tears as she speaks about his son. "He asks when he can go back home and play with his friends." she says. "Losing his other eye would mean losing everything—school, play, independence," Saima whispers, her voice trembling. "We live moment to moment, trusting the doctors and God.For now, Asad's world revolves around hospital corridors and his mother's lullabies. But with each chemotherapy cycle, hope flickers brighter. The Centre for Eye Cancer, known for its advanced ocular oncology (eye cancer) program and world-class free eye cancer treatment, has become his family's last hope. The family clings to the belief that his remaining eye will heal, that his dreams will outlast the darkness threatening to engulf his future.

The Centre for Eye Cancer at Al-Shifa Trust Eye Hospital in Rawalpindi stands as Pakistan's only exclusive facility dedicated to eye cancer offering free, world-class cancer care to all patients, irrespective of socioeconomic status. As a pioneer in the field, the Centre combines cutting-edge technology and specialized expertise to deliver life-saving treatments without compromising on quality or accessibility.



Beyond this life-saving initiative, Al-Shifa Trust operates the largest network of tertiary eye care hospitals in Pakistan and aims to eliminate preventable blindness. Since 1991, Al-Shifa Trust has treated over 29 million patients. Monthly, over 80,000 underprivileged patients receive free eye care at Al-Shifa Trust. Join us in our mission to eliminate preventable blindness and support free eye care for the underprivileged. — To learn more about Al-Shifa Trust,  visit alshifaeye.org

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Over 45 million people directly benefited from community upliftment initiatives of OICCI members

Karachi: The Overseas Investors Chamber of Commerce and Industry (OICCI), the collective body of over 200 largest foreign investors in Pakistan, has unveiled its Corporate Social Responsibility (CSR) Report for 2024, spotlighting the extensive socio-economic contributions of its member companies across the nation.

 

During 2024, OICCI members collectively contributed approximately Rs14 billion to CSR initiatives, achieving a significant 13 percent increase over the previous year. These contributions positively impacted the lives of more than 45 million people through diverse projects aligned with the United Nations Sustainable Development Goals (SDGs), with a focus on Quality Education (SDG 4), Good Health and Well-Being (SDG 3), Affordable and Clean Energy (SDG 7), and No Poverty (SDG 1).

 

President OICCI Mr. Yousaf Hussain, emphasizing the Chamber's commitment, said: "At OICCI, we believe true business success extends beyond financial performance to the lasting impact we create in society. This report highlights our members' unwavering commitment to uplifting communities, fostering inclusive growth, and driving sustainable development. By working collaboratively with stakeholders, we aim to build a more resilient and prosperous Pakistan for future generations."

 

OICCI members' social sector investments cover the length and breadth of Pakistan, including urban hubs like Sindh and Punjab, which collectively account for over 60pc of activities, as well as underserved areas such as Balochistan, Khyber Pakhtunkhwa, Azad Kashmir, and Gilgit-Baltistan.

OICCI members invested about Rs3 billion during the past year to improve access to education, benefiting 436,000 individuals. Initiatives ranged from building schools and providing scholarships to promoting digital and vocational skills. With a focus on maternal health, primary care, and mental health awareness, members allocated Rs2.3 billion to healthcare projects, directly benefiting over 25 million people.

 

Similarly, OICCI members invested Rs2.6 billion in renewable energy solutions, including off-grid solar projects and energy efficiency initiatives, contributing to Pakistan's sustainable energy transition. Members also dedicated Rs1.7 billion to uplift marginalized communities through income generation, food security, and social protection programs.

 

Commenting on the OICCI CSR Report, Syed Ali Akbar, Vice President OICCI highlighted: "OICCI member companies recognise that the government, including provincial governments, need fiscal and human resources support from private sector to meet the growing social needs of the country. We are proud of our members who continue to set high benchmarks in sustainable business practices by driving impactful CSR initiatives."

 

OICCI Secretary General M. Abdul Aleem stressed: "The OICCI CSR Report 2024 gives details of the contribution by leading foreign investors who, along with support from over 280 social organisations in Pakistan, have reached out to the length and breadth of the country in addressing Pakistan's socio-economic challenges, so as to create a sustainable and inclusive tomorrow, besides encouraging other players from the business and industry to play their part in the upliftment of the society."

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Tetra Pak extends its nutrition partnership with Islamabad United for PSL Season 10

Lahore: Tetra Pak Pakistan has extended its official nutrition partnership with Islamabad United for the upcoming Pakistan Super League (PSL) Season 10. This marks the seventh consecutive year of this successful collaboration. The agreement signing ceremony was held at Tetra Pak's head office in Lahore, where Mr. Awais Bin Nasim, Managing Director of Tetra Pak Pakistan, and Mr. Ahsan Latif, CEO of Islamabad United, formalized the partnership.  

Through this continued alliance, Tetra Pak aims to promote the importance of safe and healthy packaged milk in maintaining an active lifestyle. Islamabad United players will benefit from the high-quality nutrition provided by packaged milk, aiding in muscle recovery and overall fitness during the intense PSL season 10.  

Commenting on the partnership, Mr. Awais Bin Nasim, Managing Director of Tetra Pak Pakistan, said, "Our long-standing partnership with Islamabad United reflects our commitment to promoting the benefits of safe and healthy packaged milk for athletes and the community at large. With our advanced 6-layer packaging technology, we ensure that milk remains pure and rich in essential nutrients without the need for preservatives. This partnership allows us to further emphasize the role of safe nutrition in achieving peak performance."

Mr. Ahsan Latif, CEO of Islamabad United, added, "We are proud to extend our partnership with Tetra Pak for the seventh consecutive year. Their focus on nutrition and wellness perfectly aligns with our goal of supporting players' health and inspiring young athletes across Pakistan to make healthier choices. Safe and healthy packaged milk is not only essential for sports performance but also plays a vital role in the well-being of our community."

As the PSL Season 10 approaches, Tetra Pak remains committed to raising awareness about the benefits of safe and healthy packaged milk consumption, ensuring that the excitement on the field is complemented by a strong focus on health and nutrition.  

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Dubai’s most stunning Ramadan tents you can’t miss

Dubai knows how to do Ramadan in style, and its iftar and suhoor tents are nothing short of spectacular. Whether you're after a lavish buffet, a cozy Bedouin-inspired setup, or a beachfront feast under the stars, the city has it all. From the grandeur of The Majlis at DWTC to the Arabian charm of Amaseena at the Ritz-Carlton, each spot brings its own magic to the season. So, if you're looking for the best places to break your fast in Dubai, here are some top picks that promise unforgettable Ramadan nights.

1. The Majlis at Dubai World Trade Centre: where elegance meets tradition

If there's one Ramadan tent in Dubai that stands out, it's The Majlis at Dubai World Trade Centre. This spot nails the balance between elegance and comfort, giving you a cozy Arabian-themed experience. Expect a delicious buffet packed with Middle Eastern and international flavors—think fresh seafood, classic lamb ouzi, and more. Whether you're planning a business iftar or a laid-back evening with family and friends, The Majlis delivers top-notch service and a warm vibe. Plus, it's centrally located, making it a go-to spot for both residents and visitors during Ramadan.

 
The Majlis

2. Amaseena at The Ritz-Carlton, Dubai: a night to remember

If you're craving an authentic Bedouin-style experience, Amaseena at The Ritz-Carlton, Dubai is where it's at. Think open-air tents, cozy majlis seating, and soulful live oud music—pure Arabian vibes. The menu? A Middle Eastern feast—slow-cooked lamb, fresh-out-the-oven bread, and more. Plus, it's a live cooking station, so you get heritage and modern luxury on one plate. For a magical Ramadan night under the stars, this spot is an absolute must-visit.
 

Amaseena

3. Al Fanous Lounge: the ultimate Ramadan spot

Looking for a chic yet cozy Ramadan venue? Al Fanous Lounge at JW Marriott Marquis nails the vibe. With elegant décor, golden lighting, and perfectly arranged seating, it's the ideal spot for iftar and suhoor. The buffet? A mix of international and Arabic classics, plus live cooking stations and a dreamy dessert corner that takes the feast to the next level. Whether it's a family gathering or a corporate get-together, expect top-notch service and warm hospitality.

 
Al Fanous Lounge

4. Ewaan Ramadan Tent at Palace Downtown: luxury iftar with a traditional touch

Looking for a stunning iftar experience? The Ewaan Ramadan Tent at Palace Downtown is pure luxury! Known for its top-notch service and a buffet that's next level—think fresh seafood, juicy meats, and all your favorite Arabic classics. Step inside, and you're wrapped in warm lighting and rich Arabian décor—gilded details, colorful embroidery, and stunning mosaics everywhere. It's got the perfect mix of grandeur and coziness, making it ideal for intimate get-togethers or corporate iftars. If you love fine dining with a side of Ramadan tradition, Ewaan is the place to be!

 
Ewaan

5. Fairuz Ramadan Tent at Fairmont The Palm: a seaside experience

Looking for a dreamy seaside spot for iftar and suhoor? Fairuz Ramadan Tent at Fairmont The Palm is the place to be! Think endless Middle Eastern flavors, fresh-out-of-the-oven bread, and a mix of international delights—all in a cozy yet elegant setting with soft Arabic tunes in the background. The best part? That stunning beachfront view, making it the perfect place to unwind and soak in the Ramadan vibes. With top-notch hospitality and a dining experience that keeps people coming back, Fairuz is a must-visit this season!

 
Fairmont The Palm

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inDrive and Yousuf Dewan Companies Partner to Promote Electric Vehicles in Pakistan

Karachi: inDrive and Yousuf Dewan Companies have joined forces to accelerate the adoption of electric vehicles (EVs) in Pakistan, focusing on four-wheel EVs to drive sustainable mobility. As part of this initiative, inDrive and YDC are introducing Honri electric vehicles in Karachi, Lahore, and Islamabad, providing passengers with a unique opportunity to experience environmentally friendly transportation first-hand.

To mark the beginning of this collaboration, inDrive and YDC are launching a special joint campaign during the holy month of Ramadan, offering passengers free rides in Honri EVs. This initiative reflects both companies' commitment to sustainable mobility and serves as a meaningful contribution to this sacred month by providing an innovative and eco-conscious travel experience.

This partnership represents a major milestone in Pakistan's evolving EV landscape and signifies an important step toward a long-term collaboration with Pakistan's first four-wheel electric vehicle manufacturer, Honri. By integrating EVs into ride-hailing services, inDrive and YDC are leading the charge in green mobility, helping reduce reliance on fossil fuels and supporting Pakistan's transition toward cleaner energy solutions.

Looking ahead, the initiative is set to expand beyond Ramadan, with future plans to introduce rental options for drivers through fleet partners. This will enable more drivers to access cost-effective electric vehicles, lowering their operational expenses and increasing their earnings while contributing to a greener and more sustainable urban environment.

Muhammad Awais, Country Lead of inDrive Pakistan, shared his thoughts on this ground-breaking partnership: "At inDrive, we believe in driving positive change through innovative and impactful initiatives. This campaign is a testament to our commitment to providing accessible and sustainable mobility solutions. By adopting Honri's electric vehicles in inDrive's fleet, we are not only giving passengers a first-hand experience of EV technology but also supporting Pakistan's transition toward a cleaner, greener future. We look forward to expanding this collaboration and creating more opportunities for drivers and passengers to benefit from eco-friendly transportation."

Shaikh Saud Zia, Senior Marketing Manager at Yousuf Dewan Companies, shared his thoughts on this transformative partnership:

"At Dewan, we are committed to driving Pakistan towards a more sustainable future. Partnering with inDrive to offer free rides in Honri's electric vehicles during Ramadan is a significant step in making EV technology more accessible to everyday commuters. This initiative highlights not only the convenience and efficiency of electric mobility but also our dedication to reducing carbon emissions and fuel dependence. We look forward to expanding this collaboration and contributing to a cleaner, smarter transportation landscape in Pakistan."

By embracing EV technology, inDrive and YDC are taking proactive steps to lower carbon emissions and improve air quality across Pakistan's metropolitan areas. This initiative aligns with the government's vision for electric mobility, promoting transport solutions that reduce the nation's dependence on fossil fuels. In the long run, drivers will benefit from significant fuel savings and a more comfortable driving experience, while passengers will enjoy modern, zero-emission travel at no cost during this Ramadan campaign.

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Pakistan-Made FIFA Club World Cup Ball Reaches US & FIFA Presidents

Pakistan has achieved a significant milestone as the official football for the 2025 FIFA Club World Cup, designed and manufactured in Sialkot, was presented to both the US President and FIFA President. Forward Sports, the company responsible for the ball's production, shared images of the ball being inspected by the global leaders.

Sialkot's Craftsmanship Shines as Pakistan Designs Official 2025 FIFA Club World Cup Ball

This achievement highlights Pakistan's exceptional craftsmanship in the sports manufacturing industry, further solidifying the country's reputation as a key player in global sports equipment production.

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Mastercard cardholders can now add their cards to Google Wallet in Pakistan

Mastercard cardholders can now add their cards to Google Wallet in Pakistan for secure and convenient transactions

This is the first global mobile wallet launch in the country

Karachi: Mastercard has announced that cardholders in Pakistan can now add their Mastercard cards to Google Wallet for secure and convenient contactless payments. The move marks the first launch of a global mobile wallet in the country, which will strengthen its digital ecosystem and drive the ongoing shift away from cash.
 
Google Wallet provides consumers with a fast and seamless way to make in-store, in-app and online purchases. It also allows them to easily manage their payment cards as well as various digital credentials, such as tickets, boarding passes and loyalty cards, through Google Wallet, offering a centralized and user-friendly experience.

 
Google Wallet transactions are powered by Mastercard's advanced tokenization technology, which reduces the risk of fraud by replacing the real card number with a digital token, ensuring that every transaction is protected.
 
"Pakistan's digital payments landscape is evolving rapidly, and with more people embracing digital transactions, Google Wallet provides a secure, seamless, and efficient way to make payments, shop, and travel. More importantly, this launch will go a long way in supporting financial inclusion in Pakistan and unlock economic opportunities for all. This milestone further cements Google's unwavering commitment to Pakistan, reinforcing our belief in its digital future and potential," said Farhan Qureshi, Country Director for Google Pakistan.
 
"At Mastercard, we are dedicated to harnessing the power of collaborations and technology to advance Pakistan's digital transformation. Tokenization has revolutionized how we protect sensitive payment details, creating a consistent experience across devices, browsers, and operating systems – adding value for people, merchants, issuers and economies. The launch of Google Wallet will fuel the digital economy and connect more communities to innovative, convenient and secure contactless payment solutions in line with the National Financial Inclusion Strategy," said Arslan Khan, country manager, Pakistan, Mastercard.
 
To set up Google Wallet, Mastercard cardholders can download the Google Wallet app from the Google Play store and follow the instructions. Once their Mastercard credit card is added, they can use it at a variety of merchants- including all stores that accept contactless payments. Simply unlock your phone, hold it to the payment terminal and you're done. 

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Cheezious Becomes Zalmi’s Official Sponsor

Cheezious Peshawar Zalmi anthem was also unveiled to fuel cricketing passion

Lahore: Cheezious, Pakistan's leading fast-food brand, has officially joined hands with Peshawar Zalmi as an Official Sponsor for the upcoming Pakistan Super League (PSL) season, marking a monumental partnership in the world of cricket and community engagement.

This partnership is more than just a sponsorship—it's a fusion of passion, performance, and perseverance. The exclusive Cheezious x Peshawar Zalmi anthem was unveiled, igniting excitement among fans. Both Cheezious and Peshawar Zalmi share a relentless drive for excellence, making this collaboration a natural fit. As one of Pakistan's fastest-growing restaurant chains, Cheezious continues to bring delicious flavors to fans, while Zalmi remains a dominant force in Pakistan's cricketing landscape.

The event included a special tribute to Pakistan's National Blind Cricket Team, celebrating their resilience and achievements on the global stage. The evening also brought together figures from Cheezious and Peshawar Zalmi including famous cricketers, politicians & prominent civil society members.

Speaking to the occasion Head of Marketing Cheezious Zohaib Hassan said that "Cricket and great food bring people together, and we are thrilled to be part of this incredible journey. This partnership reflects our commitment to sports, community engagement, and creating unforgettable experiences for cricket lovers nationwide."

CEO, Peshawar Zalmi Muhammad Ahad Khan said that "We are thrilled to welcome Cheezious as an official sponsor of Peshawar Zalmi. This partnership is a celebration of passion, dedication, and the shared commitment to uplifting sports in Pakistan. Together, we aim to create unforgettable experiences for cricket fans and inspire the next generation of athletes."

A shield distribution ceremony was held to honor key contributors in sports and business, recognizing notable personalities from Peshawar Zalmi and other distinguished guests. The venue featured media walls, an AI-powered selfie booth, and a vibrant ambiance, reflecting the spirit of collaboration and celebration.

Cheezious and Peshawar Zalmi remain committed to fostering sports culture and supporting impactful initiatives that create lasting change in the community. This MoU signifies a shared vision for the future, emphasizing growth, unity, and excellence in Pakistan's sports ecosystem.

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Mastercard signs strategic collaboration with Mashreq to support its launch as a digital bank in Pakistan

Karachi: Mastercard has signed a multi-year strategic agreement with Mashreq to support its launch as a digital bank in Pakistan. Announced at a signing ceremony held at Mashreq HQ in Dubai, UAE welcoming leadership from Mashreq and Mastercard, the collaboration is to be on card portfolios across the consumer, affluent, and business market segments.

The State Bank of Pakistan (SBP) has awarded Mashreq Pakistan a restricted license for pilot operations as part of the government’s strategy to unlock Pakistan’s digital potential and provide greater access to financial services to underserved consumer groups. Combining Mashreq’s regional success with Mastercard’s global and Pakistan expertise, this collaboration will introduce innovative digital propositions to individuals and businesses in Pakistan with the aim of bolstering the digital economy, accelerating digital payment adoption and driving financial inclusion in Pakistan.

“Our strategic collaboration with Mastercard exemplifies the strong synergy between our two organizations and our shared vision to support Pakistan’s growth by delivering exceptional customer experiences and greater financial accessibility. This collaboration will enable us to offer unmatched efficiency, reliability, and security across card products for both consumers and businesses. Our ambition is to simplify payments through fast and secure transactions, redefine service delivery that empowers financial growth, and drive innovation that creates mutual value and financial empowerment. Together, we look forward to expanding the reach of digital payments, catalyzing sustainable growth, and contributing meaningfully to Pakistan’s digital economy,” said Muhammad Hamayun Sajjad, CEO for Mashreq Pakistan.

“At Mastercard, we are committed to harnessing the power of collaboration to develop the financial service ecosystem in Pakistan. We are proud to be Mashreq’s choice to aid with launch of its digital bank in Pakistan with leading digital propositions for customers and businesses alike. Our collaboration with a leader like Mashreq serves to transform the digital economy and broaden access to financial services and while driving meaningful change for underserved communities in Pakistan,” said Arslan Khan, Country Manager, Pakistan and Afghanistan, Mastercard.  

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Punjab Government honors Fatima Fertilizer’s Rabel Sadozai with ‘Punjab Ki Beti’ Award on International Women’s Day

Lahore:  Rabel Sadozai, Director Marketing and Sales at Fatima Fertilizer, was recently honored with the prestigious 'Punjab Ki Beti' Award in the Agriculture Category, presented by the Senior Minister, Marriyum Aurangzeb, on behalf of the Women Development Department and Government of Punjab. The award was conferred upon Ms Sadozai in recognition of her exceptional contributions and performance as an industry leader. The award ceremony was hosted at the CM House in Lahore on the occasion of celebrating International Women's Day. 

The 'Punjab Ki Beti' Award is a special initiative by the Government of Punjab to celebrate Pakistani women who have demonstrated excellence and played a transformative role in their respective fields. The event was attended by government officials, female industry leaders, and notable personalities committed to championing women's empowerment in Pakistan.

Under Rabel's leadership, Fatima Fertilizer has solidified its reputation as a trailblazer in agricultural innovation, achieving significant milestones. As Director of Sales & Marketing, she manages a sales portfolio of approximately $1 billion. She oversees multiple departments, including Sales, Brand Management, Trade Marketing, Distribution and Logistics, Business Planning, Farmer Engagement, and Specialty Business, leading a team of over 200 professionals across Pakistan, driving sustained growth and market leadership.

While expressing her gratitude, Rabel Sadozai said, "This award is not just a recognition of my professional journey but a testament to the resilience and potential of Pakistani women. At Fatima Fertilizer, we strongly believe in empowering women, especially in rural communities, through initiatives that foster financial independence and skill development."

This recognition also showcases Fatima Fertilizer's dedication to promoting gender inclusivity in agriculture through its Mitti Ki Beti campaign, launched on International Women's Day to honor the resilience and strength of women in the Agriculture value chain. The campaign celebrates women excelling in non-traditional roles, such as carriage contractors moving fertilizer from the Manufacturing Plant to the Warehouses and female Warehouse in-charges, breaking barriers, and redefining women's roles in both technical and administrative sectors.

Under her leadership, Fatima Fertilizer, in partnership with UNDP, became the first company in Pakistan to adopt the United Nations Sustainable Development Goals Impact Framework, committing to 15 UN SDGs. Additionally, Fatima Fertilizer pioneered the concept of "Salam Kissan", that is the introduction of Pakistan's first-ever Kissan Day, celebrated annually on December 18th. This historic milestone, officially recognized by the Federal Government and embraced by industry stakeholders, honors the contributions of our farmers and amplifies their voices on a national platform, ensuring they receive the recognition and support they deserve.

Further reinforcing its commitment to gender inclusivity in agriculture, Fatima Fertilizer has empowered over 2,000 women across Pakistan through the Sarsabz Tabeer program. Conducted by USAID-certified trainers, this initiative provides training in farm food processing, equipping women with essential skills to achieve financial independence while reducing food wastage.

Moreover, Sarsabz Kahani, Fatima Fertilizer's dedicated web series platform, highlights real-life inspirational stories of farmers and rural communities, promoting sustainable agriculture and preserving Pakistan's rich agrarian heritage.

Through these transformative initiatives, Fatima Fertilizer remains committed to strengthening national food security by empowering farmers, promoting sustainable agriculture, and fostering a more inclusive and resilient industry. These efforts aim to ensure a stronger, more secure future for Pakistan's agriculture sector, supporting both current and future generations.

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Sudan launches case against United Arab Emirates at World Court

by REUTERS
 —

 
Sudan has filed a case against the United Arab Emirates at the World Court for allegedly violating its obligations under the Genocide Convention by arming the paramilitary Rapid Support Forces, the International Court of Justice said on Thursday.

The United Arab Emirates said it would seek immediate dismissal of the case, which it said lacked "any legal or factual basis," a UAE official said in a statement to Reuters.

The charges are in connection with intense ethnic-based attacks by the RSF and allied Arab militias against the non-Arab Masalit tribe in 2023 in West Darfur, documented in detail by Reuters. Those attacks were determined to be genocide by the United States in January.

The Sudanese foreign ministry did not immediately respond to a request for comment. Reuters has seen a copy of the government's application.

Sudanese officials have frequently accused the UAE of supporting the RSF, the government's rivals in an almost two-year-old civil war, charges the UAE denies but U.N. experts and U.S. lawmakers have found credible.

At the ICJ, Sudan alleges the RSF committed "genocide, murder, theft of property, rape, forcible displacement, trespassing, vandalism of public properties, and violation of human rights," according to a statement by the ICJ, also known as the World Court.

"According to Sudan, all such acts have been 'perpetrated and enabled by the direct support given to the rebel RSF militia and related militia groups by the United Arab Emirates,'" it said.

The UAE official said: "The UAE is aware of the recent application by the Sudanese Armed Force's representative to the International Court of Justice, which is nothing more than a cynical publicity stunt aimed at diverting attention from the established complicity of the Sudanese Armed Forces (SAF) in the widespread atrocities that continue to devastate Sudan and its people."

The UAE maintains that it is committed to addressing the humanitarian crisis and has "consistently called for an immediate ceasefire" in Sudan, in a statement.

The war between the Sudanese army and the RSF, which erupted after a power struggle over integrating the forces in April 2023, has devastated the country, spreading hunger and disease while risking its fragmentation, and has drawn in several foreign powers.

It has sparked ethnic attacks in multiple areas, but the bloodiest were in West Darfur, where survivors told Reuters that Masalit boys were targeted for killing while young women were targeted for rapes over waves of attacks soon after the war began.

The ICJ is the U.N.'s highest court that deals with disputes between states and violations of international treaties. Sudan and the UAE are both signatories of the 1948 Genocide Convention.

Sudan is asking the court to impose emergency measures and to order the Emirates to prevent such genocidal acts.

While a hearing on the emergency measures should come before the ICJ within weeks, it will take years before the court will issue a final ruling which could determine if a genocide had been committed in Darfur.

The RSF and allied political groups are in the process of setting up a parallel government to the army-aligned one which has taken Port Sudan on the Red Sea, a move rejected by Egypt, Saudi Arabia, and Qatar.

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DWP Sets New Benchmark in Customer Support with Innovative Service Expansion

Customer-First Approach: DWP Transforms Service Landscape

Lahore: DWP is redefining customer support standards through a comprehensive transformation of its consumer service network, staying true to its customer service department's tagline, "Your Comfort, Our Care." This initiative demonstrates an unparalleled commitment to a customer-first approach aimed at enhancing convenience and satisfaction at every touchpoint.

At its Annual Managers Conference 2025, the company unveiled an ambitious strategy that prioritizes consumer needs by expanding service reach, dramatically improving response times, and enhancing the overall after-sales experience across its brand portfolio, including Gree and Ecostar.
The company's bold vision is encapsulated in the theme "Change Beyond Excellence," a tangible commitment to revolutionizing customer support. "Our mission extends beyond traditional service improvements; we are establishing a new paradigm that will transform how industries approach customer experience in the digital age," said Muhammad Farooq Naseem, CEO and Chairman of DWP.

  
"This strategic evolution represents not just an enhancement of our capabilities, but a fundamental reimagining of the relationship between brands and consumers." This forward-thinking philosophy drives the company's strategic moves, including new service centers in Quetta and Islamabad, and enhanced after-sales support in Karachi and Lahore, leading to a twofold growth in their Consumer Service workforce.

DWP's approach to setting new industry standards is multifaceted and data-driven. The company has introduced a comprehensive technician training program that elevates the skill level of its support team, ensuring that customers receive expert assistance every time. An automated consumer feedback system represents another leap forward, providing a direct channel for customer insights and enabling rapid, meaningful improvements to service delivery.

The expansion is not just about numbers, but about quality and accessibility. By increasing its service centers and workforce, DWP is bringing high-quality support closer to customers. The company has also modernized its entire service fleet, demonstrating an unwavering commitment to providing seamless, efficient customer support that anticipates and exceeds customer expectations.

"Our goal is to create an unprecedented customer support experience that becomes the foundation for the next decade of consumer service excellence," Naseem emphasized. "We are strategically investing in technology, advanced training, and infrastructure to ensure that every interaction with DWP, sets a new standard." The company's unparalleled after-sales service for Gree and Ecostar now stands as a benchmark in the industry, with each of the new team members carefully selected and trained to deliver exceptional support

 
This transformation builds upon DWP's 25-year legacy of innovation. The company's holistic approach addresses every touchpoint of the customer experience journey, creating a comprehensive service model that other organizations will aspire to emulate and cementing DWP's reputation as a visionary leader that consistently pioneers advancements in the consumer electronics landscape.

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Google Wallet now available for Meezan Bank customers in Pakistan

Karachi: Starting today, cardholders of Meezan Bank can add their debit cards to Google Wallet, enhancing the digital payments landscape in the country. This will enable Meezan Bank customers to make secure, contactless payments seamlessly using their Android smartphones and Wear OS devices. This milestone marks a significant step in Pakistan's digital banking evolution, offering customers a faster, safer, and more convenient way to complete transactions, while driving the future of digital payments in the region.

During their recent visit to Meezan Bank's head office, Mr. Chen Way Siew, Financial Institutions, Networks & Transit Partnerships Lead at Google Inc.; Mr. Abdul Basit, Director Digital Payments - Regional Business Owner Europe & CISMEA at Thales; Mr. Arslan Khan, Country Manager Pakistan at Mastercard; and Mr. Umar Khan, Country Manager Pakistan at VISA met with the Bank's Deputy Chief Executive Officer, Syed Amir Ali, and its leadership team to discuss the future of digital payments in Pakistan.

Meezan Bank customers will also be able to link their Meezan Visa and Mastercard Debit Cards to the Google Wallet App, allowing them to make in-store, online, and in-app transactions effortlessly. The service eliminates the need for carrying physical cards, offering a more polished and feature-rich user experience, including peer-to-peer payments, bill payments, in-app payments, and contactless payments, with real-time transaction tracking.

Google Wallet leverages advanced security features, such as tokenization, which replaces sensitive data with a unique digital identifier to reduce fraud risks. Customers can securely authenticate transactions using their device's fingerprint, PIN, or pattern, ensuring a safe and seamless payment experience.

Syed Iftikhar Ul Haq – Group Head Consumer Finance at Meezan Bank, commented on the occasion: "We are thrilled to partner with Google Pay to offer our customers a seamless, secure payment experience. As Pakistan's most trusted Islamic bank, this collaboration supports our commitment to digital innovation and will help drive the adoption of digital payments across the region."

This partnership reinforces Meezan Bank's commitment to digital banking in Pakistan, contributing to the country's shift towards a cashless economy. Customers can now enjoy the convenience of making payments at millions of merchants worldwide where Google Wallet is accepted.

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The Aga Khan University Approved as Official Site for MRCP​ (UK) PACES Examination

Karachi: The Aga Khan University (AKU) has achieved a significant milestone by becoming accredited as an official examination site for the MRCP(UK) Part 2 Clinical Examination (PACES). This prestigious recognition, granted by the Royal Colleges of Physicians (RCP) in the UK, reinforces AKU's role as a leader in medical education and assessment in the region.

To secure this accreditation, AKU's Centre for Innovation in Medical Education (CIME) successfully hosted a 'Pathfinder' mock PACES examination, evaluating its world-class simulation facilities, examiner expertise, and logistical capabilities. Conducted in collaboration with AKU's Medical College, this assessment ensured that the University met the rigorous international standards required for the exam.

"This is wonderful news for AKU and for hundreds of young medical trainees in Pakistan," said Dr Faisal Ismail, Regional Director, CIME, South Asia. "Hosting the MRCP(UK) PACES exam at CIME underscores our ability to conduct high-stakes international assessments, and enables local candidates to access globally recognised qualifications closer to home."

As part of this initiative, 14 faculty members from AKU's Medical College have also been certified by RCP, UK, as official MRCP(UK) PACES examiners, attesting to the high quality of AKU faculty and further enhancing the University's ability to deliver high-quality clinical examinations.

The first official PACES exam at AKU-CIME is scheduled for August 2025, providing Pakistani and regional candidates with a cost-effective and accessible option to take this crucial examination without the need for international travel.

"This success is a testament to AKU's dedication to excellence in medical education," said Dr Muhammed Tariq, Professor and Vice Dean, Medical College, AKU. "Becoming an accredited PACES exam site and having a team of internationally certified examiners places us at the forefront of medical assessments in Pakistan. We look forward to further expanding our impact through international collaborations."

With this milestone, AKU continues to solidify its position as a premier hub for clinical examinations, setting new standards for medical education and assessment in the region.

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Khushhali Microfinance Bank Limited Partners with Qazi Shariah Consultancy to Strengthen Commitment to Islamic Banking

Mr. Aameer Karachiwalla (President & CEO, KMBL), Mr. Muhammad Aftab Alam (Chief Business Officer, KMBL), and Mr. Maazullah Khan (Consultant, Qazi Shariah Consultancy) commemorated the signing of this strategic partnership.

Islamabad: Khushhali Microfinance Bank Limited (KMBL) has taken a significant step toward expanding its Islamic banking offerings by collaborating with Qazi Shariah Consultancy. This strategic partnership is aligned with the State Bank of Pakistan's Vision 2028, which aims to facilitate the transition of conventional banks into Shariah-compliant financial institutions, in line with the Federal Shariat Court's decision.

Khushhali Microfinance Bank Limited (KMBL) partnered with Qazi Shariah Consultancy to advance its commitment to Shariah-compliant banking solutions, in line with the State Bank of Pakistan's Vision 2028 that promotes the transition of conventional banks to Islamic banking.

With the SBP's guidelines setting the framework for a robust Islamic banking system, KMBL is proactively embracing Shariah-compliant financial solutions to cater to a growing demand for ethical and riba-free banking services. Through this collaboration, KMBL will benefit from Qazi Shariah Consultancy's extensive expertise in Islamic finance, ensuring that its products and services align with Islamic banking principles.

The official signing ceremony was attended by key executives from both organizations, including Aameer Karachiwalla – President & Chief Executive Officer, KMBL, Muhammad Aftab Alam – Chief Business Officer, KMBL, and Maazullah Khan – Consultant, Qazi Shariah Consultancy.

Speaking on the occasion, Aameer Karachiwalla, CEO of KMBL, emphasized the significance of this partnership, "As part of our commitment to financial inclusion and ethical banking, KMBL is proud to join hands with Qazi Shariah Consultancy. This partnership marks a milestone in our journey toward offering fully Shariah-compliant financial solutions, in line with the State Bank of Pakistan's vision for the industry. We are dedicated to ensuring that our customers have access to innovative, riba-free banking services that meet their financial needs while adhering to Islamic principles."

Through this collaboration, KMBL aims to develop and expand its Islamic banking portfolio, ensuring compliance with Shariah governance while enhancing financial accessibility for individuals and businesses seeking ethical banking solutions.

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